Tennis now| @tennisnow | Tuesday, July 15, 2025
Image source: Yopro
Carlos Alcaraz There is a new character.
The five-time Grand Slam champion served as Yopro Global Ambassador.
“Carlos embodies the value of defining a brand – passion, authenticity and ruthless motivation to keep progressing, making him the ideal partner to bring the brand into the next chapter,” Yopro High Protein Products said in a statement.
Financial terms are not disclosed. In the first year of a multi-year partnership throughout the global market (the brand exists in 25 markets under the name Yopro, GetPro, Hipro, Oikos, Oikospro and Serpro+), Carlos will step in the role of Chief Progressive Officer, advocating that people’s beliefs are universal: whether you are competing for your first competition, whether you are in the competition, whether you are continuing to compete.
Yopro is a leading brand in the global protein dairy category – offering a high-protein product line developed by sports nutrition experts.
“As an athlete, no matter what you have achieved, I know how important it is to continue to grow,” Alkaraz said. “Progress is personal – it’s about learning, improving and moving yourself forward, whether it means pursuing a championship or getting better every day. I’m excited to be working with Yopro High Protein globally to inspire others to build their own strength and embrace their journey day in and day out. Because everyone, including myself, work is an improvement.”
