Maruti Suzuki collaborates with Equitas Small Finance Bank to expand retail car financing network
Maruti Suzuki India has signed a memorandum of understanding with Equitas Small Finance Bank and has established a strategic vehicle financing partnership for its clients.
The automaker said in a statement this week that the collaboration aims to provide retail financing solutions for new, used and commercial vehicles, will enhance the accessibility and affordability of Maruti Suzuki vehicles for a wider range of customers.
The partnership with Equitas Small Finance Bank will leverage the bank’s growing customer base to benefit the diverse Maruti Suzuki customer profile and provide them with a comprehensive range of financing solutions.
“The strategic partnership will also offer competitive financing offers to provide greater customer benefits,” the automaker added in its statement.
Partho Banerjee, senior executive of marketing and sales at Maruti Suzuki India Limited, said the partnership with Equitas Small Finance Bank will enable them to attract a larger audience and provide them with competitive financing offers.
Banerjee added: “We are confident that this partnership will drive growth and customer satisfaction. We remain committed to providing our respected customers with a wide range of simple and worry-free financial options. Our partnership with Equitas Small Finance Bank enhances this vision and provides our customers with tailor-made and affordable financing options.”
“At Equitas, we are always committed to making our customers’ aspirations and working with Maruti Suzuki, a leader in the automotive industry, which is a step to better serve our customers,” said Jagadesh J, Head of Equitas Small Finance Bank Limited.
“This partnership is in line with our ‘customer first’ mission and meets their needs by providing them with accessible and affordable financing solutions to buy a vehicle. We look forward to helping more individuals and families across the country turn the dream of owning a Maruti Suzuki vehicle into reality,” added Jagadesh JG.
Maruti Suzuki is India’s leading passenger car manufacturer with a network of over 4,000 sales and over 5,000 service channels.
It has an extensive portfolio of 18 cars in different price ranges. Maruti Suzuki has advanced R&D facilities in Rohtak and has an annual production capacity of Rs 23.5 lakh.
