Mexico City plans to tackle gentrification after protests against mass tourism

Mexico City (AP) – The Mexico City government announced a preliminary plan Wednesday to deal with gentrification, a week later protesting for rising housing prices, with some links to mass tourism, and an increase in foreigners, often referred to as “digital nomads” who temporarily reside in the capital.
Mexico City Mayor Clara Brugada said the plan would include regulations so that landlords cannot place rents above inflation. Authorities will also share a list of “reasonable rents” recommendations.
Brugada said her government will discuss her plans with residents of Mexican capital, but the idea is to create a bill that includes measures to promote affordable rents.
According to experts, the protests in early July were facilitated by government failure and active promotions, attracting digital nomads, who often work remotely for foreign companies in Mexico City. Hundreds of people marched in communities popular with tourists, but the demonstrations turned violent when a few began to smash stores and harass foreigners.
Mexican President Claudia Sheinbaum said the protests were characterized by xenophobia.
Sheinbaum said at the time: “The xenophobia seen in the protests must be condemned.
Many Mexicans complain about being priced from nearby prices – partly because Sheinbaum served as Mexican city principal in 2022 and signed an agreement with Airbnb and Unesco to promote tourism and attract digital nomads despite concerns that short-term rentals may occur.
During the protests, some people were adorned with signs that read “gringo: Stop stealing our home” and “Housing regulations now!”
Some anti-login groups have called for new protests this weekend.